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Dallas Communications Firm Welcomes New Leadership

New leadership team at TrailRunner International celebrating growth

News Summary

TrailRunner International, a Dallas-based communications advisory firm, has announced an expansion of its management team, including the appointment of Sarah Grubbs as the new Chief Growth Officer. This move reflects the firm’s ongoing commitment to growth and excellence in client services. Along with Grubbs, Johanna Hoopes will lead the Nashville office following significant promotions within the organization. With a combined leadership experience, TrailRunner is poised for continued success while nurturing talent in its expanding global presence.

Dallas Communications Firm Welcomes New Leadership in Exciting Expansion

Dallas, a vibrant hub for business and culture, is buzzing with exciting news from TrailRunner International, a prominent communications advisory firm that has recently announced an expansion of its management team. This expansion comes as the firm continues its strong growth trajectory, setting the stage for big things ahead.

Meet the New Chief Growth Officer

One of the biggest highlights of this expansion is the appointment of Sarah Grubbs as the new chief growth officer. Now based in Nashville, this position is an entirely new role within the firm, highlighting TrailRunner’s commitment to expand its reach and enhance client services. Grubbs previously relocated from New York to launch the Nashville office in 2021 and worked as its director, showcasing her capacity for leadership and vision.

In just a short span of time, Grubbs’ responsibilities have grown tremendously; she was promoted to managing director in 2023, showcasing her knack for navigating complex communications challenges. With a rich background in crisis communications, financial communications, and journalism that includes stints at Burson and NBC San Diego, Grubbs is well-equipped to take on this new role. Her educational credentials shine, as she graduated summa cum laude from the University of San Diego with a BBA degree in marketing.

Leadership Shifts in the Nashville Office

In a ripple effect of promotions, Johanna Hoopes will now head the Nashville office, taking over from Grubbs. Hoopes brings an impressive 19 years of experience in international public affairs, crisis communications, brand building, and storytelling to the table. Prior to joining TrailRunner, she spent over a decade in China, where she founded a public relations and event management firm and worked as a journalist for Forbes China. This experience positions her perfectly to lead the Nashville team and uphold the firm’s commitment to excellence.

A Wave of Promotions

Grubbs and Hoopes aren’t the only ones celebrating career advancements at TrailRunner. A total of ten other team members have also received promotions alongside these significant management changes. This speaks volumes about the firm’s dedication to nurturing talent and fostering a thriving workplace culture.

A Bright Future Ahead

As we look onward, Jim Hughes, the CEO of TrailRunner International, is enthusiastic about the management team’s growth and the wealth of leadership capabilities it brings. The firm aims to reinforce its focus on superior client service and maintain a culture that values collaboration as it gears up to enter 2025.

Incredible Growth Statistics

Founded in 2016, TrailRunner International has witnessed impressive growth and profitability over the years, boasting a remarkable 21% compound annual growth rate (CAGR). Just last year, revenue surged by 17%, with eye-popping increases in various areas: international, sports, and litigation practices soared by 29% in the third quarter and a staggering 37% in the fourth quarter compared to the previous year!

Global Presence

The firm is no stranger to global operations, with offices spread across numerous locations, including: Dallas-Fort Worth, Nashville, Abu Dhabi, Dubai, London, New York, Shanghai, and Truckee, California. This extensive presence allows TrailRunner to better serve clients worldwide and adapt to the ever-changing communications landscape.

In conclusion, the recent management changes at TrailRunner International indicate a bright and promising future for both the team and the clients they serve. Keep an eye on this dynamic firm as it continues to expand its horizons and set new benchmarks in the communications industry!

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Dallas Communications Firm Welcomes New Leadership

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