Nashville Prepares for Star-Studded New Year’s Eve Bash with Kane Brown and Jelly Roll

Nashville Gears Up for an Epic New Year’s Eve Celebration

This New Year’s Eve, Nashville is set to dazzle the nation with a star-studded celebration that promises to be one for the books! Headlining the festivities are two sensational local talents: Chattanooga’s own Kane Brown and Nashville’s Jelly Roll. With over 50 million records sold, their presence will undoubtedly add a unique local flavor to the national scene during the CBS-aired event.

Exciting Lineup and Performances

Mark your calendars! The New Year’s Eve special, titled “New Year’s Eve Live: Nashville’s Big Bash,” will air on December 31 from 8 PM to 10 PM ET/PT and again from 10:30 PM to 1:30 AM ET/PT. If you can’t catch it live, don’t worry! It will be available for streaming on Paramount+ the next day, offering a chance for everyone to join in on the fun from the comfort of their homes.

The event will feature an all-star lineup of live performances from various dazzling locations throughout Music City. Last year’s show featured over 50 back-to-back performances, delighting audiences with hit-making artists like Lainey Wilson, Lynyrd Skynyrd, and Thomas Rhett. With such an impressive roster, this year’s show is expected to elevate the excitement even further!

Nashville’s Growing Popularity

It’s no surprise that Nashville has become a festive hotspot, especially since last year’s broadcast saw a remarkable 75% increase in viewership, reaching nearly eight million homes. This made it the highest-rated country music program of 2023! As many as 200,000 local revelers and tourists are expected to attend the events in person, further fueling the city’s reputation as a lively destination during the holiday season.

In recent years, New Year’s Eve celebrations, along with events like CMA Fest and the 4th of July, have witnessed an impressive trend — tourists are spending around 20% more annually! And since 2020, Nashville has welcomed 5% more visitors than ever before, making it the perfect place to ring in the new year.

Kane Brown’s Star Power

Let’s talk about the headliner, Kane Brown! He has built a name for himself, entertaining over 2 million people in arenas and stadiums across the nation in the last three years alone. In the past year, he’s ventured into new genres, proving his versatility with EDM-meets-country hits along with bilingual collaborations. Songs like “Miles on It” and “The One (Pero No Como Yo)” are just the tip of the iceberg. Over 30 million combined sales across his career showcase his immense popularity and talent.

Jelly Roll’s Phenomenal Year

Joining him is Jelly Roll, a Nashville-native who has recently wrapped up an impressive 2023. His latest album, “Beautifully Broken,” was released just a few months ago, and he has been busy making waves across various platforms, from early morning television appearances to testifying before Congress on important issues. He’s been having a phenomenal year, which includes a 56-date nationwide tour and chart-topping collaborations!

As we all get ready to say goodbye to 2023, Nashville is definitely the place to be! So gather your friends and family, and put on your party hats because the countdown to a fabulous New Year has officially begun. With local icons like Kane Brown and Jelly Roll leading the way, this celebration will surely brightened spirits and create unforgettable memories! Cheers to a fantastic New Year ahead!


Author: HERE Nashville

HERE Nashville

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